Sunday, April 04, 2010

WarmCards for "white balance"

Although WarmCards were originally created with Professional TV/video cameras in mind, they also work great with digital SLRs. In fact, thousands of digital photographers have already discovered WarmCards. Their feedback, comments, and suggestions have led to the development of an all-new product we call: WarmCards SLR 2.0

This smaller, lighter, less expensive version of WarmCards was designed to better meet the needs of both professional and amateur digital photographers.

The concept of electronic white balance might be new to many still photographers who are still getting comfortable with digital, but it's 30-year old stuff for TV/video shooters, and believe us, there are no shortcuts to getting quality images. You must white balance manually if you want to get consistent results and avoid wasted time processing images by hand on your computer.

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